Fashion & apparel NPS survey template
The rating question, the three follow-ups that matter, and the moment to send it — written for fashion & apparel.
How likely are you to recommend shopping with {{brand}} to a friend? (0–10)
Replace {{brand}} with your business name.
Wonderful! Would you mind telling us which piece you loved most?
Capture the enthusiasm while it is fresh — this answer becomes your next review.
Thank you. Was it the fit, the fabric or the delivery that fell short?
Find the one missing thing. Passive answers are the most actionable feedback you get.
We're sorry. Was the issue with sizing, quality or delivery? Reply and we'll fix it.
Diagnose and recover. Route this to a person today, not to a report.
5–7 days after delivery, once they have worn it
Fit is the number one detractor driver in apparel. Naming sizing explicitly in the follow-up gets a far more useful answer than an open box.
Send this fashion & apparel survey on WhatsApp
Copying the wording is the easy part. RateUp delivers it as a native WhatsApp flow, branches the follow-up automatically by score, and routes detractors to your team before they leave a public review.